About Us

Welcome to Amstar – where everyday beauty meets premium technology, without the premium price tag. ✨

Born in 2005, Amstar began with one simple goal: to bring salon-level styling into every Filipino home. What started as a passion project has grown into a proudly homegrown brand trusted by professionals, beauty lovers, and everyone in between. From hair dryers that rival international brands to tools that help you shine with confidence, Amstar is all about style that works hard (just like you do).

We believe great hair shouldn’t come with a hefty price. That’s why our tools are designed with smart features, modern designs, and pro-level performance — minus the 5-digit price tag. Whether you’re headed to work, a night out, or just vibing at home, Amstar’s here to make sure you’re looking (and feeling) your best.

Join the Amstar fam — where great hair days are just the beginning. 💜