Our Story
Everyday beauty meets premium technology — without the premium price tag.
Born in Manila in 2005, Amstar started with one simple goal: to make salon-quality hair styling accessible to every Filipina — not just those who can afford a ₱30,000 foreign-brand dryer.
Two decades later, Amstar tools are trusted by 100,000+ customers nationwide. Our hair dryers, straighteners, curling irons and hot air brushes are engineered specifically for Filipino hair and Philippine humidity — combining ceramic and ionic technology to deliver smooth, shiny, frizz-free results at home.
Why Filipinas choose Amstar
- Salon results, everyday prices — premium performance at a fraction of imported-brand cost.
- Built for PH — designed for our hair, our humidity, and 220V mains.
- Local support — a 1-year warranty and a customer team based right here in the Philippines.
- Cash on Delivery — shop with confidence, pay when it arrives.
From a busy mom doing a quick blowout before work to a teen learning to curl her hair for the first time — Amstar is here to help every Filipina look and feel her best.